So here we are again…Today marks the 25% point of the year. Sorry – it’s not an April fools joke.

The entire first quarter of 2014 has already passed- we are now three months into 2013.
90 days are gone forever.

Are you on track with those New Years Resolutions? Are you on track with your goals?

If you wanted to lose 20lbs this year – are you down 5lbs already?
If your goal was to do 250 workouts – have you completed 62 ?

It’s amazing how time passes so quickly. If you need a “do-over” then I’m going to give you one.
You can REDO your New Years Resolutions right now and get started all over again.
That’s right – I’m letting you off the hook – but don’t waste a single second.

If your goal is fat loss - start today
If your goal is muscle building - start today
If your goal is (insert anything here) - start TODAY !

25% of this year is gone forever. Will you make changes TODAY or will another 25% pass, then another 25%…..

I meet a lot of people in my job, and get a lot of questions via email. I’ll talk to guys who track every single macronutrient that passes their lips, and have tried just about every program out there. When I ask them how things are going — they’ll tell me that it’s great, or that the program is working well.

However, very few people actually measure and take stock of their efforts. If you are following a plan to lose fat – are you actually losing fat? And I mean at a rate that is acceptable for your efforts? Or are you blindly following a plan that doesn’t work, and essentially ignoring that?

I know where my progress towards my goals stand because I measure it.

When I was in the hospital for a stem cell transplant – the medical team took measurements of temperature, blood pressure and blood samples every 4 hours.

When we implement a marketing campaign at the gym — we track the results. We know for example how many direct mail pieces we send out, the cost of each mailing, how many inquiries we get, how many appointments are made, and how many people join the gym as a result. We know exactly how effective the plan is, and whether the return we are seeing is worth the investment.

We can see that for $X invested, we receive a return of $Y.

We need to know where our membership stands – how many inquiries, how many new members, renewals etc and when our busiest times are – everything is measured and tracked so we can continue to grow and serve our members.

If you remember “SMART” goal setting — one of the keys is ‘M’ – Measurable. Measure your results.

As we enter the second quarter of 2014, it’s time to take stock of your efforts. Has your current return been worth the investment?

Again — 25% of this year is gone forever. Will you make changes TODAY or will another three months pass, then another six — and before you know it — it’s 2015…..

Don’t waste a single second. Start TODAY.

Where will you be at the 50% point – July 1st? That’s 12 weeks away. Will you be 12 weeks leaner – down 12, or even 16lbs of fat?
Will your business demonstrate 12 weeks further growth – will you be 12 weeks closer to your goals?

The time will pass anyway….


AC

If I were to tell you that you were about to get into a fight with the toughest opponent the world has ever faced – how would you prepare?
You’d probably learn some martial arts, do some combat training, get stronger, faster, better conditioned, hire instructors and formulate a strategy to take on the opponent.
But what if I told you that all the kicks, punches and choke holds won’t work against this opponent. It’s invisible. Your instructors can’t help you.
That’s the reality of facing cancer.
I beat cancer. Twice. Most people don’t survive the first time. I have no idea why I was given these extra days on this planet, but I treat them like a gift and will never take them for granted.
Prior to my bone marrow and stem cell transplant I had to undergo a battery of fitness tests. The treatment itself is so brutal, you need a certain level of “conditioning” before they doctors will even consider doing the treatment. They did heart tests, lung capacity tests, and a ton more.
I passed the test and entered the “fight” and won. I didn’t think much of it until after being in remission I met a young girl who was facing the same transplant situation. She said ” Oh wow! You got the transplant – that’s amazing!”
I have to admit that I didn’t feel that amazing.
She went on “I need to get one but I can’t pass the tests right now – I’m not in good enough shape to survive the procedure right now”
That’s when I realized the horror of her situation. She, while fighting cancer, needed to improve her fitness, so that they could win. How does a cancer patient get in shape when they are bombarded with a malignant disease, chemotherapy, drugs and radiation? It’s an uphill battle for everyone, but cancer patients are starting well behind the starting blocks.
I knew then that I had survived in part because when the disease hit me, I was in condition. I was strong. I had muscle. I had cardio fitness. I had gritted my teeth and grinded out a heavy last rep, or a max effort sprint.
My body could handle whatever the doctors were going to throw at me. Cancer couldn’t.
Because cancer didn’t train the way we train.
I started weight training to improve my martial arts competition skills. Who knew that the lessons learned in the ring, and the qualities developed under the bar would save my life.
—–
 AC

I was at a business mastermind meeting recently with one of the LA Clippers Assistant Coaches – Kevin Eastman.
He was dropping knowledge bombs that morning –

I know what I know.
If all I know is what I already know, then I don’t know enough
I need to know what you know

In sports, to be the best, we have to beat the best, at their best.

In life and business, to be the best, we have to get the best, from the best

With that in mind, here are ten questions for you to consider:

1) What do you know this week that you didn’t know last week?
Have you gained more information?

If you haven’t gained more information – then someone who did will eventually and unquestionably take a bite out of your business.

2)What was the last book you read or audio course you listened to and what are you implementing?

3)What was the last professional development course you attended (that you invested your own money in, not sent by your employer)?

4) What did you learn?

5) What did you do with that information next?

6) What did you do after that?

7) What do you need to learn and know to do your job better and take things to the next level?

8) Who are the experts, or people you can learn from in those areas?

9) What material do they have available that you can invest in learning ,to accomplish helping you do your job better?

10) What’s your time frame for studying and applying that information?


AC

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